thoughts

My Top 5 Favorite Passive Income Methods

by Paul Joseph July 29, 2011 Featured

Whether passive income exists is an age old debate, which in my opinion will never be resolved. It all comes down to our individual definitions of the term. Without “duking” out whose definition is more accurate, here are my top 5 favorite passive income avenues . No matter how you define passive income, each of these has some characteristics that I am positive will meet your definition as well. 1. Inheritance Didn’t we all wish we had a rich uncle who loved us so much that he decided to name us the beneficiary of his entire estate? It only happens in movies from my recollection, but this is by far the quickest and easiest way to benefit from a passive cash windfall. All jokes aside, though massive inheritance cases are far and few, inheritances ‘happen’ everyday to all kinds of people in all corners of the world. The beauty of it is that YOU DO NOT have to create the initial capital needed to benefit from the passive income stream. 2. Interest On Certificates Of Deposit / Fixed Deposit I like this avenue because it not only provides a nice passive stream of income, but also protects your hard earned capital over the years, months, weeks, minutes or seconds (if you inherited it I suppose). As long as your money is protected or insured (example: FDIC insurance in the USA for up to $250,000 per account or RBI – Reserve Bank of India insurance up to $1M on foreign deposits), you can sleep well at night knowing your cash is safe and earning interest income. Of course, the historically low rates in the USA are not helping right now, but if you are in a country that pays in the double digit interest rate margin , you may be profiting nicely from this scheme. I just hope your country’s inflation is not as high or higher as well. The challenge in capitalizing from this passive income stream is obvious. You need to build a capital base first on which you can earn the income. 3. Royalties / Franchise Fees This one always intrigues me. I wished I had the genius to come up with an idea / patent and license it out in exchange for royalties. Either that or starting a burger joint like “In and Out” that blows people’s mind with their “secret sauce” so that I can franchise the concept and collect on franchisor fees. Unfortunately, I have neither going on for me, and that is why this one made it to my list of top 5 favorite, but not my list of the top 5 of MY highest passive income earners . 4. Rental Income This is one I currently capitalize on and enjoy a lot. I like the cash flow I receive monthly, the equity I build with each passing month (mortgage balance is reduced over time), the potential long term appreciation of the property and the short term tax benefits from depreciation and what have you. The challenge here is that you must understand real estate investing, and execute it to where you have investment property that generates passive income. Similar to accumulating a capital base on which to earn interest, this endeavor can also initially be capital intensive. 5. Internet Income You can’t deny it, but you GOTTA love this one. Aside from a fat inheritance, what other platform allows you to create something (a lot of things) from nothing? With a mere $10 investment in a domain name and another $20 in hosting, you can be flying with the pigs. There are so many ways to monetize your website or blog online. I currently capitalize from at least seven different income streams from my portfolio of niche websites. I generate profits from private advertisement, public ads such as Google Adsense , sales of my digital products such as e-books, lead generation and referrals, affiliate commissions and a few others. The success of my websites and blog have also led to several one on one coaching and consulting type gigs, with both individuals and small companies. The experience has truly been rewarding and I really enjoy this passive income avenue. But is this avenue truly passive? Not in the beginning, no way. You can toil for years before the fruits of your labor start paying off. From personal experience, once it starts raining, it pours. And the beauty is that it pours harder automatically on its own with each passing day, week, month, year. Concluding Thoughts I am not a trust fund baby. I have not yet and do not anticipate benefiting from an inheritance. That said, I have managed to amass a decent amount of cash on which I am generating a solid passive interest income stream. I don’t think anything can get any more passive than inheriting wealth (maybe finding a stash of cash on the street can be), but aside from that unlikely scenario, interest income on your savings is the epitome of passive income in my humble opinion. If you are wondering why dividend investing is not part of my list, I don’t particularly rank that avenue as high as these five because of the risk / uncertainty component attached to it. That said, a portfolio built carefully to yield dividend income can provide a nice trickle of passive income over time. Anyway, these are five solid passive income avenues, which are my favorite, but not necessarily my 5 top earning passive income streams. Perhaps in my next post I can talk about my personal top 5 earning passive income streams? What about you? What are your favorite passive income avenues? What are your current top passive income earning streams? Sunil Get your bonus copy of my book “How To Start An Internet Business & Make Your First $1,000 Online” Download Here

0 comments Read the full article →

My Top 5 Favorite Passive Income Methods

by Paul Joseph July 29, 2011 Featured

Whether passive income exists is an age old debate, which in my opinion will never be resolved. It all comes down to our individual definitions of the term. Without “duking” out whose definition is more accurate, here are my top 5 favorite passive income avenues . No matter how you define passive income, each of these has some characteristics that I am positive will meet your definition as well. 1. Inheritance Didn’t we all wish we had a rich uncle who loved us so much that he decided to name us the beneficiary of his entire estate? It only happens in movies from my recollection, but this is by far the quickest and easiest way to benefit from a passive cash windfall. All jokes aside, though massive inheritance cases are far and few, inheritances ‘happen’ everyday to all kinds of people in all corners of the world. The beauty of it is that YOU DO NOT have to create the initial capital needed to benefit from the passive income stream. 2. Interest On Certificates Of Deposit / Fixed Deposit I like this avenue because it not only provides a nice passive stream of income, but also protects your hard earned capital over the years, months, weeks, minutes or seconds (if you inherited it I suppose). As long as your money is protected or insured (example: FDIC insurance in the USA for up to $250,000 per account or RBI – Reserve Bank of India insurance up to $1M on foreign deposits), you can sleep well at night knowing your cash is safe and earning interest income. Of course, the historically low rates in the USA are not helping right now, but if you are in a country that pays in the double digit interest rate margin , you may be profiting nicely from this scheme. I just hope your country’s inflation is not as high or higher as well. The challenge in capitalizing from this passive income stream is obvious. You need to build a capital base first on which you can earn the income. 3. Royalties / Franchise Fees This one always intrigues me. I wished I had the genius to come up with an idea / patent and license it out in exchange for royalties. Either that or starting a burger joint like “In and Out” that blows people’s mind with their “secret sauce” so that I can franchise the concept and collect on franchisor fees. Unfortunately, I have neither going on for me, and that is why this one made it to my list of top 5 favorite, but not my list of the top 5 of MY highest passive income earners . 4. Rental Income This is one I currently capitalize on and enjoy a lot. I like the cash flow I receive monthly, the equity I build with each passing month (mortgage balance is reduced over time), the potential long term appreciation of the property and the short term tax benefits from depreciation and what have you. The challenge here is that you must understand real estate investing, and execute it to where you have investment property that generates passive income. Similar to accumulating a capital base on which to earn interest, this endeavor can also initially be capital intensive. 5. Internet Income You can’t deny it, but you GOTTA love this one. Aside from a fat inheritance, what other platform allows you to create something (a lot of things) from nothing? With a mere $10 investment in a domain name and another $20 in hosting, you can be flying with the pigs. There are so many ways to monetize your website or blog online. I currently capitalize from at least seven different income streams from my portfolio of niche websites. I generate profits from private advertisement, public ads such as Google Adsense , sales of my digital products such as e-books, lead generation and referrals, affiliate commissions and a few others. The success of my websites and blog have also led to several one on one coaching and consulting type gigs, with both individuals and small companies. The experience has truly been rewarding and I really enjoy this passive income avenue. But is this avenue truly passive? Not in the beginning, no way. You can toil for years before the fruits of your labor start paying off. From personal experience, once it starts raining, it pours. And the beauty is that it pours harder automatically on its own with each passing day, week, month, year. Concluding Thoughts I am not a trust fund baby. I have not yet and do not anticipate benefiting from an inheritance. That said, I have managed to amass a decent amount of cash on which I am generating a solid passive interest income stream. I don’t think anything can get any more passive than inheriting wealth (maybe finding a stash of cash on the street can be), but aside from that unlikely scenario, interest income on your savings is the epitome of passive income in my humble opinion. If you are wondering why dividend investing is not part of my list, I don’t particularly rank that avenue as high as these five because of the risk / uncertainty component attached to it. That said, a portfolio built carefully to yield dividend income can provide a nice trickle of passive income over time. Anyway, these are five solid passive income avenues, which are my favorite, but not necessarily my 5 top earning passive income streams. Perhaps in my next post I can talk about my personal top 5 earning passive income streams? What about you? What are your favorite passive income avenues? What are your current top passive income earning streams? Sunil Get your bonus copy of my book “How To Start An Internet Business & Make Your First $1,000 Online” Download Here

0 comments Read the full article →

7 Keys for Kicking Fear’s Butt and Starting a Business Now

by Paul Joseph July 21, 2011 Featured

Entrepreneurship is risky, right? That’s what we’re told. We’re told that a lot of people (most, by some estimates) fail at being a business owner and some lose everything. That’s pretty scary. But it’s the rest of the story that keeps entrepreneurs going and keeps us focused on business ownership over getting a job. The rest of the story is that most highly successful entrepreneurs did fail at one time, but they got back up and kept trying until their hard work and perseverance paid off. As with any great accomplishment, failure comes with the territory; however, it’s that failure that makes us better and stronger in the long run. Still, for a lot of entrepreneurs, especially those considering starting their first business, fear of failure is very real. It’s easy enough to say that failure is a great learning tool, but that doesn’t make it easy to face. It’s that fear of failure that will keep a lot of people from even trying to live their entrepreneurial dreams – and that’s sad. So what if there was a way to lesson your chances of failing at entrepreneurship? There are never any guarantees – no sure things – but are there steps you can take to increase your chances for success, thereby making the prospect of starting a business less scary? Definitely. If your fear is keeping you from taking the entrepreneurial plunge, follow these seven keys for getting past fear and taking action! 1. Follow your passion. People who build a business around something they’re passionate about are far less likely to let fear stand in the way. Passion can fuel your creativity and problem solving abilities, and it can make problems appear a lot smaller. If you’re doing what you love, there’s nothing to fear. Even if the business doesn’t succeed, the journey will add to your happiness, so you win either way. 2. Determine a need. One way to increase your chances for success is to make sure there is a need for the product or service you plan to offer. It might sound like a great idea in theory, but if there isn’t a market for it, you won’t make it. Doing proper research and determining that there is in fact a need for what you’re offering – and for a company like the one you’re building to offer it – will help ease your fears, because you’ll know you have a greater chance of making it. 3. Surround yourself with positive people. When you’re considering a new business, you probably have some doubts swimming around in your head, and being around the wrong people can fuel those doubts. Additionally, you might be thinking that you don’t have what it takes to succeed as a business owner. Through networking events or other business gatherings, get around other entrepreneurs who have made it. This will help you see that you don’t have to be someone special to be a successful entrepreneur, and it’s also great for making connections and getting advice that can help you in your business. More than anything, getting some positive feedback and encouragement from people who have been there can help to squash any fears or doubts you have. 4. Have a plan. Before you sit down and make a plan for your business (whether it’s a formal business plan or a one-page plan), you’ve got a million ideas, what-if scenarios, and to-do items rushing around your brain. That can be overwhelming for anyone, and it can lead to a fear that it’s too much for you to handle. Getting it all down on paper in the form of a plan of action will organize your thoughts and help you put them into a manageable form. It will also free your mind to imagine the possibilities rather than worry about what might happen. 5. Get an education. No, we’re not talking about going to college. Whether you have a university degree or not, it’s important to recognize that the most successful entrepreneurs never stop learning. Having knowledge about your industry and business in general will give you more confidence; and the more confident you are, the less fearful you are. So read everything you can get your hands on, attend workshops and seminars, and, again, get around others who can guide and mentor you. This is one of the best ways to replace fear with determination. 6. Immerse yourself. Get involved in your industry in every way you can. Join industry trade groups, subscribe to trade publications, and read every useful blog post you find. This is part of the ‘Get an education’ piece, but it’s more than that. In addition to learning about your business, you want to become your business. There’s a lot of talk about work-life balance, and that’s an important factor, but the fact is, most successful startups were launched by people who were a little (or a lot) obsessed with working on making their business thrive. And when you have that kind of focus, there’s not room for fear. 7. Keep your self-talk in check. For many of us, our own mind is our worst enemy. If you’re the type of person to fear the unknown or worry about failure scenarios, work on ways to turn those thoughts around. Give yourself a pep-talk a couple of times a day. Post positive messages on your bathroom mirror and around your home and office. Read inspiring books. Fill your mind with so much positive energy that there’s no room for anything else. One common characteristic of successful business owners is that they had an unwavering belief that they could (and would) succeed. Get into that frame of mind and stay there as often as possible, and you’ll deliver a huge blow to fear! What are you biggest fears about starting a business? How do you overcome them? We’d love to hear your thoughts in the comments, and on our Facebook page !

0 comments Read the full article →

Badri Sanjeevi of Mauj Mobile on digital convergence & delivering seamless user experiences

by Paul Joseph July 12, 2011 Featured

We at YourStory recently caught up with Badri Sanjeevi, Chief Operating Officer, Mauj Mobile and Mobango to gather his thoughts on digital convergence. Badri is a speaker at the India Digital Forum scheduled to happen on the 29th of July 2011 in New Delhi, where he’s going to be talking about how convergence impacts companies like Mauj Mobile. (Visit Yourstory.in for full news, other content, and much more!)

0 comments Read the full article →

Energizing the Entrepreneur

by Paul Joseph July 8, 2011 Featured

It will be rather too banal to state that entrepreneurs live, breath, dream, speak, etc only about their business! The subtler fact is that they are the ones who fill these enterprises with energy and enthusiasm. It is their vision, their thoughts, their plans and their actions that set it off the ground. It is also their motivation, message, persuasion and evangelizing that brings others into… (Visit Yourstory.in for full news, other content, and much more!)

0 comments Read the full article →

Young Entrepreneur Interview: Divya Gugnani of Behind the Burner

by Paul Joseph June 23, 2011 Featured

For anyone working in an industry that isn’t their true passion, inspiration can be found in our talk with Divya Gugnani, entrepreneur, TV personality, author, and founder & CEO of culinary media brand Behind the Burner as well as Send the Trend . Having created a successful career in the world of investment banking (a career with which many professionals in that industry would have been perfectly content), Divya never forgot her love for the culinary arts and finally left the finance world behind to pursue her true passion. Now, she’s doing what she loves, and doing it well. She and her company have been featured on MSNBC, American Express OPEN, CBS News, The Huffington Post, and Tech Crunch, just to name a few. She’s a shining example of what an entrepreneur can accomplish when they’re doing what they love. Enjoy the interview, and share your thoughts in the comments or on our Facebook page ! You are the CEO of Behind the Burner, CEO of Send the Trend, and the author of the book, Sexy Women Eat: Secrets to Eating What You Want and Still Looking Fabulous . You’re also on the board of New York Entrepreneur Week and appear regularly in all forms of media. How do you balance it all? Sleep is an indulgence! I also have a great team. At the end of the day, every successful endeavor comes down to people, and I surround myself with smart people. When you’re the dumbest person in the room, you’re in the wrong room. You refer to Behind the Burner as a “culinary media brand.” For our readers who aren’t familiar with Behind the Burner, can you give us a quick overview? Behind the Burner is a culinary media brand that focuses on tips, tricks and techniques for food, wine, mixology and nutrition. We create videos that can be seen on NBC NONSTOP network across the US as well as recipes, blogs, and interviews with chefs, sommeliers, nutritionists, and winemakers that can be viewed on the site.

0 comments Read the full article →

Kerwin Rae Explains How To Maintain Optimal Flow For Peak Performance

by Paul Joseph June 12, 2011 Featured

Hello once again fellow entrepreneur. Today we have a very interesting article based on an interview I had with Kerwin Rae last week. For all those who have been reading this column from the beginning, you will notice that Kerwin has already appeared twice previously, once in an article on Creativity and Influence and the other on Inspirational Leadership . In one of the articles, I mentioned seeing Kerwin presenting in such a powerful state of flow , that he literally seemed to have the audience in the palm of his hand . I found out later that he made around a million dollars from that 90 minute presentation, which exemplifies how powerful congruency and flow are in relation to our business. When I asked Kerwin about this accomplishment, he told me it has taken about ten years to get to that level of expertise in his presenting skills. This lead us to discuss something I have heard him reiterate numerous times, that success is never an overnight phenomenon , and it’s always the long distance runners who win in the end. Endurance Beats Speed Kerwin went on to say that in many areas of business, you hear people talking about overnight success, but business and wealth creation needs to be committed to for the long term. Kerwin has studied wealth creation for decades. The penny dropped after one of his mentors asked him to read the BRW Rich 200 and start studying billionaires , rather than listening to people who talk about making money. He noticed all these guys were 50+, and only started to really crack money game in the mid 40’s. He also noticed that a lot of them were 60, 70 and 80 years of age. At that point, it really hit Kerwin that if he wanted to figure this out and do it properly, he needed to let go, relax, do the work and realize it was going to take some time. One of the most useful things Kerwin uses to keep his mind in the right place for wealth creation is to keep his expectations in the short term realistic and stay focused on the long-term goal . Staying focused on the game for life, not moment to moment, keeps him in the state of relaxation and flow he needs to keep jumping his business to higher levels. What is particularly fascinating about this is that Kerwin has cracked the game of wealth and business at a level many people only dream of, those who attain this degree of success in business, often do so much later in life. (I can’t be quoted on this, but I think Kerwin is the same age as me, and that’s mid-thirties.)  But he did this by shifting his focus, working smarter not harder, and learning how to maintain a state of coherence and flow within himself, and as we shall see in the next paragraph, without the latter, none of it would have been possible. That is fascinating! I think that equation could be worth noting for all of us. How A Life Threatening Situation Led To Greater Coherence In his early thirties, Kerwin suffered a massive stroke, he told me that the stroke turned out to be one of the most amazing experiences of his life. To explain this, he went on to cite the difference between elite athletes and business people. If you look at most business people, it’s almost a complete reverse model to an athletes model, we spend 80% of our time competing in our business, maybe 5% training, and if we’re lucky, 15% in rest and recuperation. This is actually a burn out model, and Kerwin said he has burned out many occasions. One of the techniques Kerwin had to learn was moderating his energy levels . Like many business people, he used to become quite intense and run on adrenaline in his activities. Much like the sprinter, he was very effective very quickly, but suffered from exhaustion because of maintaining such an obsessive focus. The greatest tool Kerwin found for moderating his energy levels and finding flow was something called “ Heart Math ”. Heart Math is based on the science of neurocardiology, which concentrates on the messaging system between the heart and the brain. Various meditation and spiritual disciplines create an alignment between the brain and the heart. Heart math is a scientific approach to accessing and accomplishing these same results. Heart Math focuses on coherence, helping people find a channel or a link between chaos and coherence as quickly as possible in stressful situations. Ultimately, it trains us to recognize coherence as a state being and access it on demand. Heart Math has played a phenomenal role in Kerwin’s life, especially in his recovery from stroke. For three months after his stroke, Kerwin had no short-term memory, and he would be grappling to remember things constantly. He said it was like torture to live in this state for three months. But one of the things heart math gave him was the ability to access information that was not neurologically based. So when Kerwin became panicked at not remembering things, he found he could use heart math to access the information, it would just come to him without him having to remember it. This happened through the process of aligning his heart and brain, so he could access information without having to use his brain to think about or remember the answer, it was more like using intuitive memory . Heart math has enabled Kerwin to bring focus to his heart in stressful situations, and put his heart back into a coherent state, which then sends messages to his mind, then through the rest of his body to return to a state of relaxation and flow for optimal performance. When we relax, we give ourselves the ability to find flow. This is often the missing link when we are trying to be successful in our work, we’re so intense and focused, we can lose the natural flow that is there for us. The Curious Case Of Our Inner Oracle Kerwin explains that the heart sends 16 times more information to the brain than the brain sends to the heart, our heart is communicating to the brain constantly . Our heart perceives information in the environment well before the brain does, and it communicates that information directly to the brain. Using heart math is one way to get access to information that is available in the environment to everyone, but very few people are tuned in to it . As many of you will have read in my previous articles, I talk a lot about using play to access creativity, and how our creativity gives us the ability to access information that is not present to the senses, in other words, it’s intuitive knowledge . What is particularly interesting about this is until my conversation with Kerwin last week, I’d never heard of Heart Math, but a very weird thread of similarity ran through the things he spoke about and what I wrote about in my book on creativity. My first book was literally written from my intuition, I even say in the introduction: “I would often go in search of this book in the outer world, asking people if they knew of a book like one that was already imprinted in my own heart.” Of course, I researched and cited the work of many leading authorities and scientists on play and creativity in the text, but the information I intuitively knew was only being reinforced by their findings. The reason I’m telling you this is to show you that we all have access to our intuition , and the information is already sitting in our environment waiting for us to pick up on it. The trick is finding whatever works for you to access this and then doing it. Both Kerwin and I are on the same page about the heart being the crucial instrument we need to get connected and coherent with in order to make this happen. The more open our heart is, the more open we are to intuition , then the challenge is to have that information transported to the brain and interpreted in a way that we can receive it clearly. That’s where coherence comes in. How Coherence Gives Us An Edge In Business We need to create coherence within the communication system, and then be able to recognize the information that’s being sent as different from our thoughts or ego. Kerwin teaches Heart Math in his program, Power to Create . During the program, people find out how to read other people’s intentions, so we can pick up on people’s intentions in any scenario. Our heart can receive information, but it can also send information. This may sound a bit unusual, but the truth is, we’re all doing it all the time in our lives anyway. We may not be doing this consciously or effectively, because we have not consciously aligned our heart and brain frequencies for coherence. Kerwin explains that our heart has the most enormous amount of charge compared to any other part of our body. Every time it beats that pulse, it goes through the entire body, the thumping of the heart acts as a regulator, regulating the entire body organism . He goes on to say that we’re constantly giving off heat in the form of photons . Our body is literally producing light, and depending on what we’re doing and thinking, our body is producing different levels of light. Every time our heart beats, it is imprinting information on the photons that are leaving our body. So whatever we hold in our hearts is being communicated to the rest of the environment. Kerwin says that 85% to 95% of the time in his Power to Create program, people can read into situations, events, occurrences in people’s lives just by putting themselves into a state of coherence. The applications for this in our business are phenomenal . Most successful business people I know work from gut feeling and intuition when deciding on potential business partners. Sir Richard Branson says he knows within a few seconds of meeting someone whether or not he will do business with them, this is based on intuitive knowledge. By sensing another person’s intentions and level of coherence, we can decide immediately whether or not the other person’s intentions are coherent with our own. Again, we all do this sometimes; none of us would do business with someone who didn’t “feel right” to us. It isn’t rocket science, it’s just common sense. Unfortunately, we’ve been trained to ignore or discount our intuition when really, if we are tuned into it properly, it’s a far more accurate method of discernment than relying only on material data alone. (There is an entire article in this that I could write on marketing and perception management, but I’ll leave that for another time ) This article has blown out to being much longer than I’d planned, and I haven’t even come to the end of the information I transcribed from Kerwin’s interview! As much as I love this topic, I’ll have to finish up here and continue with this in another article. I hope the information shared by Kerwin has created some new insights and avenues of thought for you, and as I’m sure you can tell, he has a wealth of knowledge and experience to share. Kerwin travels all over the world doing presentations, trainings and workshops, and if you would like to find out more about his work, check out his website for details. Thanks for reading and I’d love to hear your comments at the end. Cheers, Neroli. Get your bonus copy of my book “How To Start An Internet Business & Make Your First $1,000 Online” Download Here

0 comments Read the full article →

Market Saturation: Is It Too Late For You To Make Money Online?

by Paul Joseph June 3, 2011 Featured

The concept of making money online through websites and blogs is no longer new, but only to those that have been exposed to this industry for some time now. The last time I checked, there are somewhere around five websites and blogs created every two minutes , which equates to millions more with each passing year. Google has been around since the nineties and the web is ultra saturated today, so it must be true that the train has left the platform, and it is too late for you to seize the lost opportunity to make money online – right? Absolutely not. The facts remain the facts, and there is no denying that, but the good news is that for the vast majority of humans that live on this planet, the internet, and thus making money online is still an “industry” in its infancy. I am a practical example of this statement. I have several niche websites in all kinds of niche markets, which are all making very good money for me on a passive and residual basis . That said, for those of us who are exposed to the internet in a way not many others are (from an income generation perspective that is), many of us may initially feel that the web is super saturated with blogs and websites that teach us internet marketing and how to make money online. Because of this saturation, it is natural for many aspiring webpreneurs to have doubts and second thoughts of making money online, often thinking that there must be tons of others who are doing the same thing. As a reminder, we (the ones who think of the internet from an income generation perspective) have a slightly skewed view of the broader macrocosm. Truth is, the majority of people, who are web surfers, do not view the web as an income generating platform. These hundreds of millions of web surfers still have a need to be fulfilled, and the internet is the best channel available today in terms of reach, ease of entry and low cost experimentation for an aspiring entrepreneur to fulfill that need. The Key To Success With Online Business Given the (what seems like) apparent saturation in the online space, the simplest key to success in my experience has been to stray away from the “make money online” and “internet marketing” niche. You will find one guru after another preaching the next best hidden secret, which does not exist. Rather, spend your time pursuing a niche where you can successfully fill in a void in the marketplace. “But Sunil, you have a blog on entrepreneurship and personal finance that teaches how to make money online as well.” That statement is true, but my blog is not my bread and butter. In fact, I am brand new to blogging and thus my blog is merely an experiment that makes me less than a couple hundred bucks a month. It totally sucks from a profitability perspective. “What a failure,” you might think? Not necessarily, because income is not the motive behind my blog, at least not right now. My blog is a journal recollecting my accomplishments, failures, experiences in entrepreneurship and lessons learned throughout the processes and my overall journey. It is also a place where I can rant and rave openly and freely, while entertaining and helping others at the same time. So how do I make the bulk of my money online? I created 16 profitable niche websites and an ecommerce website, which I sold back in 2007 for $250,000 before I started my Extra Money Blog . I did exactly as I propose in this article – I stayed AWAY from the make money online niche. Consider this: My blog generates the least traffic of all my websites, as well as the least amount of income. My highest traffic generating and most profitable websites have nothing to do with making money online. My website on Rotator Cuff Exercises is one such example. Have a look at this screenshot showing revenues from book sales: I know these numbers are not monster figures by any means, but they represent a consistent stream of income from a niche that has nothing to do with making money online. Add to that the advertisement revenue generated from ads that look like this: . . . and commissions from sales of affiliate products that my visitors purchase either directly from the website or from a recommendation proposed to them through the free newsletter series (also boxed in red in the image above). Also consider the fact that this is a niche website that was built with a fixed number of hours (no ongoing work involved). Because the website provides value, and is built on a “set it and forget it” business model platform, I can leave it alone and still profit from it over time. The website also has several methods of monetization incorporated into it, and as traffic further grows over time, several more are on my “to do” list. For example, I am starting to get offers for private placement ads. I am contemplating implementing a discussion forum where people can share stories, resources and help each other in the process, thus further increasing traffic. I am also contemplating including a paid directory of qualified practitioners who can help those who are suffering from rotator cuff pain. As you can imagine, the possibilities to make money online from just one niche website are endless. Differentiation Factors To Beat Saturation You must be thinking that rotator cuff treatment is also a super saturated niche. You are absolutely correct. It is, but not nearly as much as the internet marketing or make money online niche. That said, there are some things you can do to differentiate your website and value proposition from the rest. For example, you can write the content of your website from a fresh, practical and first-hand perspective. You can write in active voice and talk to your reader, rather than at the reader. This allows you, the author, to build a relationship with your reader. There are many commercial websites out there that are built just to sell sell sell. A fresh perspective in my experience is always welcomed by web surfers. Offer a free incentive such as a free tips newsletter to further build and hone relationships with your readers. When your readers like you, trust you and are warmed up to you (a tactic called pre selling), you can soft sell them products and services that they will gladly pay for. Your individual style itself can be your unique proposition that earns you a place in a saturated environment. People want relate-ability, people want to connect to you as an individual, so don’t be afraid to try this new approach if you haven’t yet. The success of these methods mentioned is predicated on your ability to effectively execute search engine optimization, as well as internet marketing strategies that help give your website or blog a place on search engine rankings. Though it is advisable to learn how to execute these, you can easily outsource this work in today’s environment. Concluding Thoughts Saturation is relative to time . The web is certainly more saturated today compared to yesterday, and will be tomorrow compared to today. The bottom line is that as saturated as the online space looks, there is still a ton of opportunity for webpreneurs to make money online. The folks that visit my rotator cuff therapy website know nothing about making money online, nor are they interested. They do know how to use the internet, however, to search for answers to their questions. They clearly have a need. So as long as you fulfill a need, financial success should follow providing you execute adequately and appropriately. The internet is just another channel to do business in the modern day, and fortunately for people like you and I, it allows us to operate globally at a cost next to nothing. Get out there and let the market dictate your direction. There is absolutely no doubt that you can still make money online despite the apparent saturation of websites and blogs on the internet. Do you agree or disagree? What are the biggest barriers to entry today? What is stopping you from capturing a piece of that profit pie? Sunil Still Making Money Online Get your bonus copy of my book “How To Start An Internet Business & Make Your First $1,000 Online” Download Here

0 comments Read the full article →

5 ways to make your content stand out and where to find it?

by Paul Joseph May 20, 2011 Featured

In one of the networking event recently met a writer who writes for well known newspaper, while talking with her, explained her it’s really hard to find some good content writers and we were talking about the new media, I was explaining to her about the Panda update, content and more. So how can you make content that stands out, here are my thoughts on how you can make your content stand out. (Visit Yourstory.in for full news, other content, and much more!)

0 comments Read the full article →

5 Traits of a True Innovator – Are You One?

by Paul Joseph May 19, 2011 Featured

The word “innovation” is thrown around a lot, and a lot of entrepreneurs are called innovators or think of themselves as innovators. But what does that really mean? Is anyone who comes up with a new idea an innovator? If that’s the case, few entrepreneurs aren’t innovators. And in fact, to some extent every true entrepreneur undoubtedly has at least a touch of the “innovation gene” in them. But not everyone is what we would call a true innovator. As an example, Motorola was the first mobile phone manufacturer to offer a color screen, with the T720. Did that make them innovators? Maybe, in the most basic sense of the word, but lets face it – the color cell phone screen was coming with or without Motorola. On the other hand, look at Apple and the iPhone. When a product has every competing company scrambling to come up with something comparable, you know you’ve introduced a true innovation. What is True Innovation? So, what’s the difference? Both the 720 and the iPhone offered something no one else had before, and you could even say that both marked the start of a new era in cell phones. But unless you used to own a T720 or worked for a company that carried them, you probably don’t even remember ever hearing of them. Everyone knows what an iPhone is though, even if they’ve never owned one. That’s because they didn’t just introduce a tweak of an existing product or a cool feature; they revolutionized mobile interface technology and changed the lexicon of a generation in the process. That’s true innovation. It’s not just that everyone has heard of the iPhone either. A great marketing campaign might have accomplished that. It’s that the introduction of the iPhone caused consumers and technology manufacturers to think of cell phones in a new way. True innovation doesn’t just cause a buzz – it initiates change. How to be a True Innovator If you want to be a true innovator, there are a few traits that will define you as such. Here is what true innovators do: 1. They recognize needs. Innovators are people who can identify a need within an industry, market segment, or culture and spot opportunity in it. While the term “need” is broad (do we really need to be able to flip through pictures on our phones with our fingers?), the point is that innovators understand what people are looking for and go about finding ways to provide it. 2. They develop and refine a solution. Once an innovator recognizes a need and makes up their mind to fill it, they tend to work tirelessly on finding the most imaginative, practical solution possible. Then they work to refine their solution to not only meet the need but anticipate future needs and advancements in order to give their solution longevity. You can be sure the iPhone people bought in June of 2007 was not based on the first schematic proposed. And you can be just as sure that the addition of a camera and ability to work on the 3G network had already been worked out at that point. 3. They take chances. True innovators are great at identifying needs and developing solutions, but they know there’s no guarantee their solution is going to be a winner. All entrepreneurs are willing to take risks, and innovators are willing to go even further and risk going where no one has gone before. 4. They push the envelope. The very nature of true innovation is that it is beyond the norm. True innovators understand that they need to think beyond what anyone has tried so far. They take things to the next level and then some. This is part of taking risks, but it’s also about imagination and a willingness to try something completely new. 5. They create meaning. When we talk about true innovators, we’re not talking about people who create a product for the sake of creating a product. These are people who are out to make an impact. They might not be trying to fix the world’s ills, but they are at least trying to shake things up and get people thinking differently. True innovation often spawns entire industries – and there is meaning in that. So, what do you think? Are you a true innovator? What makes someone an innovator in your mind? Share your thoughts with the community in the comments below.

0 comments Read the full article →